To be the world’s first authentically majestic indoor golfing experience integrating simulation play with live play for the short game within a real golf environment.
Innovation will deliver an unmatched experience.
- By creating an environment where beginners and experts can positively co-exist
- By combining the best of digital technologies with the beauty of the real world game
- By exciting people and making them feel better ensuring the desire to return again and again
- By combining golf and “appetizing” fun entertainment that will entice more people to immerse themselves in the true pleasures of real golf
To be synergistic with existing golf course operations as an alternative for “year-round” play that also demonstrates a commitment to environmental sustainability.
- To create a world class practice course for serious players in a positive environment that also introduces new players to the game
- To establish a course with broad appeal to women and children inclusive of casual family focused play
- To create a technology driven, non-traditional fun golf experience that plays faster and accommodates a new breed of memberships through a commitment to innovation
- To increase revenue through top notch dining experiences, corporate and special events, pro shop/retail sales, coaching and player analytics
- To add new tournament formats (more inclusive for newcomers) and an increased capacity for group tournaments
- To create a popular gathering space for all members to enjoy
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